Primal

Primal dog treats: the ones that still look like what they came from. Fur left on, bone left in, air-dried and nothing else done to them.

Primal natural dog chews from Wag & Whistle
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A pile of hairy cow ears for dogs, showing the natural variation in colour and fur

Hairy Cow Ears

Single, 5 Pack, 10 Pack

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£2.40
Furry rabbit ear dog chew with the fur left on

Hairy Rabbit Ears

Single, 10 Pack, 25 Pack, 50 Pack

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A single furry rabbit foot dog chew on a white background

Rabbit Feet

Single, 10 Pack, 20 Pack

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£0.75
Five dried lamb ears in a row on a white background, showing the natural variation in colour and fur

Lamb Ears

Single, 5 Pack

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£1.25
A furry buffalo wrap dog chew with the dark fur left on, on a white background

Furry Buffalo Wrap

Single, 2 Pack, 10 Pack

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£6.50
Three furry venison leg dog chews with the hooves left on, on a white background

Hairy Deer Leg (Venison)

Single, 2 Pack, 5 Pack

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£5.00
Air-dried ostrich metatarsus bone dog chew

Ostrich Metatarsus Bone

Single, 2 Pack

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£10.00

Questions we get asked

The ones that come up most about this range

What are primal dog treats?

It is a description of format rather than a diet or a claim. A primal chew is one that still looks like the thing it came from, with the fur or the bone left where it was. Nothing here has been trimmed, skinned and tidied up before it reached you, which is the opposite of how most treats are prepared.

Is this the same as raw feeding?

No, and it is worth being clear. Everything here is air-dried, not raw. It suits a raw fed dog perfectly well because it is single ingredient with nothing added, but it lives in the cupboard rather than the freezer and it is a chew rather than a meal.

Which is the most primal of them?

The hairy deer leg, comfortably. Fur and bone together, and the shape of the thing is unmistakable. The ostrich bone is the other end of it: no fur, but bone in and about as untouched as a chew gets.

Is a primal chew messy?

The furry ones shed, yes. There will be tufts on the rug and there is no way round it, which is why we suggest them as garden chews. The ostrich bone is clean by comparison. If mess is the dealbreaker, that is the one to pick.

Why would I choose one of these over a normal chew?

Two honest reasons. Dogs tend to find them more interesting, because the texture is varied rather than uniform. And they last longer than a smooth chew of the same size, because there is more going on to work through.

Are they safe with the bone still in?

Air-dried bone behaves differently to cooked bone, and cooking is what makes a bone brittle. That is why nothing here is cooked. It is still a supervised chew though, and the sensible habit is to take the last piece away once it is small enough to swallow whole.