{"title":"Primal","description":"Single-ingredient, minimally processed treats, as close to natural as it gets (including the fur!).","products":[{"product_id":"furry-buffalo-wrap","title":"Furry Buffalo Wrap","description":"\u003cp\u003eMeet the \u003ca href=\"\/products\/buffalo-wrap\"\u003eBuffalo Wrap\u003c\/a\u003e's scruffier cousin. Our \u003cstrong\u003eFurry Buffalo Wrap\u003c\/strong\u003e is 100% buffalo skin, rolled and air-dried with the fur left on, and it is one of the leanest long chews we sell.\u003c\/p\u003e\n\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAround 30g a wrap.\u003c\/strong\u003e As a natural product, sizes vary.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne ingredient.\u003c\/strong\u003e Buffalo skin, fur and all. No additives, no preservatives.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVery lean.\u003c\/strong\u003e 68.8% protein and just 4.4% fat, which puts it in our \u003ca href=\"\/collections\/low-fat\"\u003elow fat range\u003c\/a\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFur on.\u003c\/strong\u003e The natural fur acts as a gentle fibre source. Traditionally fed as a natural wormer, though it is an addition to a healthy gut rather than a substitute for your vet's worming treatment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA proper chew.\u003c\/strong\u003e Tough and satisfying, so most dogs settle in for a good long session.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs it rawhide?\u003c\/h3\u003e\n\u003cp\u003eNo. Rawhide is a by-product of the leather trade. This is simply buffalo skin, air-dried, with nothing added.\u003c\/p\u003e\n\n\u003ch3\u003eWorth knowing\u003c\/h3\u003e\n\u003cp\u003eThe fur can leave the odd tuft on the rug, so it makes a great garden chew. Swap it out once it is small enough to swallow whole.\u003c\/p\u003e\n\n\u003cp\u003eSuitable for puppies from 12 weeks, with supervision, through to senior dogs.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003ePlease supervise your dog while they enjoy this treat, and make sure fresh water is always available. As a natural product, sizes may vary slightly.\u003c\/em\u003e\u003c\/p\u003e","brand":"Wag \u0026 Whistle","offers":[{"title":"Per Wrap","offer_id":54782006526295,"sku":"WW-BUF-WRAPF-1","price":6.5,"currency_code":"GBP","in_stock":true},{"title":"2 for £12","offer_id":54782006559063,"sku":"WW-BUF-WRAPF-2","price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/6628\/9751\/files\/1_d1446cf0-5a85-44b3-89ab-4628d8e7a995.jpg?v=1789479742"},{"product_id":"ostrich-metatarsus-bone","title":"Ostrich Metatarsus Bone","description":"\u003cp\u003eThe biggest bird in the world makes a pretty impressive chew. Our \u003cstrong\u003eOstrich Metatarsus Bone\u003c\/strong\u003e is the air-dried lower leg bone of an ostrich, around 300g of it, and nothing else.\u003c\/p\u003e\n\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAround 300g a bone.\u003c\/strong\u003e As a natural product, sizes and shapes vary.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne ingredient.\u003c\/strong\u003e Ostrich bone, air-dried and never cooked. No additives, no preservatives.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA novel protein.\u003c\/strong\u003e Almost no dog has had ostrich before, which makes it a great pick when beef, chicken and pork are off the list.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong lasting.\u003c\/strong\u003e One of the more durable chews we stock, so it keeps them busy for a good while.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNaturally mineral rich.\u003c\/strong\u003e Being mostly bone, it is 26.7% protein and 17.2% fat, and best enjoyed as a chew rather than a meal.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWorth knowing\u003c\/h3\u003e\n\u003cp\u003eIt is a firm chew, so it suits dogs from 6 months, once their adult teeth are through. Take it away once it is worn down small. For a softer long chew, try the \u003ca href=\"\/products\/yak-bar\"\u003eYak Bar\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eSuitable for dogs from 6 months, with supervision.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003ePlease supervise your dog while they enjoy this treat, and make sure fresh water is always available. As a natural product, sizes and shapes may vary.\u003c\/em\u003e\u003c\/p\u003e","brand":"Wag \u0026 Whistle","offers":[{"title":"Default Title","offer_id":54782006952279,"sku":"WW-OST-META-1","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/6628\/9751\/files\/5394a4e0-2cc79b_ad5846d3a31947db9ec2aa1be158a8b5_mv2.jpg?v=1787766526"},{"product_id":"venison-leg","title":"Venison Leg","description":"\u003cp\u003eA proper wild chew for dogs with a proper appetite. Our \u003cstrong\u003eVenison Legs\u003c\/strong\u003e, also known as deer legs, are 100% venison, air-dried with the fur and hoof still on, so there is plenty to crunch, gnaw and get stuck into.\u003c\/p\u003e\n\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAround 150g a leg.\u003c\/strong\u003e As a natural product, sizes and shapes vary.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne ingredient.\u003c\/strong\u003e Deer leg, air-dried. No additives, no preservatives, no grain.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh in protein.\u003c\/strong\u003e 66% protein and 18% fat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA novel protein.\u003c\/strong\u003e Most dogs have never had venison, so it is a popular pick for dogs who don't get on with the usual meats.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong lasting.\u003c\/strong\u003e Bone, hoof and fur give them plenty to work through.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFur on.\u003c\/strong\u003e The fur adds natural roughage that supports digestion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWorth knowing\u003c\/h3\u003e\n\u003cp\u003eIt is a hearty, messy chew, so it is best enjoyed in the garden. Take it away once it is worn down small. For a smaller dog, the \u003ca href=\"\/products\/calf-hoof\"\u003eCalf Hoof\u003c\/a\u003e is a good alternative.\u003c\/p\u003e\n\n\u003cp\u003eSuitable for puppies from 12 weeks, with supervision. Best stored in a cool, dry place.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003ePlease supervise your dog while they enjoy this treat, and make sure fresh water is always available. As a natural product, sizes and shapes may vary.\u003c\/em\u003e\u003c\/p\u003e","brand":"Wag \u0026 Whistle","offers":[{"title":"Per Leg","offer_id":54782006985047,"sku":"WW-VEN-LEG-1","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"2 for £9","offer_id":54847427969367,"sku":"WW-VEN-LEG-2","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/6628\/9751\/files\/1_78283db3-f055-4a87-8a90-73bec8efff17.jpg?v=1789490236"},{"product_id":"cow-ear","title":"Cow Ear","description":"\u003cp\u003ePig ears get all the fame, but cow ears are the quiet overachievers. Our \u003cstrong\u003eCow Ear\u003c\/strong\u003e is a whole air-dried cow ear with the fur left on, bigger than a pig ear and a lot leaner.\u003c\/p\u003e\n\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAround 35g an ear.\u003c\/strong\u003e As a natural product, sizes vary.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne ingredient.\u003c\/strong\u003e Cow ear, air-dried, fur and all. No additives, no preservatives.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLean.\u003c\/strong\u003e 54.6% protein and just 6.4% fat, which puts it in our \u003ca href=\"\/collections\/low-fat\"\u003elow fat range\u003c\/a\u003e. A \u003ca href=\"\/products\/large-pig-ear\"\u003eLarge Pig Ear\u003c\/a\u003e runs closer to 20% fat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural roughage.\u003c\/strong\u003e The fur adds fibre that supports digestion. Traditionally fed as a natural wormer, though it is an addition to a healthy gut rather than a substitute for your vet's worming treatment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLonger lasting.\u003c\/strong\u003e Bigger and tougher than a pig ear, so it keeps them busy for longer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGreat for medium and large dogs.\u003c\/strong\u003e It gives a bigger dog something to really work at.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWorth knowing\u003c\/h3\u003e\n\u003cp\u003eCow ears are big, so a small dog may find one hard going. For little mouths, a \u003ca href=\"\/products\/furry-rabbit-ear\"\u003eFurry Rabbit Ear\u003c\/a\u003e is the perfect size.\u003c\/p\u003e\n\n\u003cp\u003eSuitable for puppies from 12 weeks, with supervision.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003ePlease supervise your dog while they enjoy this treat, and make sure fresh water is always available. As a natural product, sizes may vary slightly.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eWondering how they compare to a pig's ear, or what the fur is for? We've written a guide: \u003ca href=\"\/blogs\/guides\/cow-ears-for-dogs\"\u003eCow ears for dogs\u003c\/a\u003e\u003c\/p\u003e","brand":"Wag \u0026 Whistle","offers":[{"title":"Per Ear","offer_id":54782007968087,"sku":"WW-BEE-EAR-1","price":2.5,"currency_code":"GBP","in_stock":true},{"title":"5 for £10","offer_id":54782008000855,"sku":"WW-BEE-EAR-5","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/6628\/9751\/files\/2_d93fb0cd-477f-4f69-9eb5-e73ec41822f2.jpg?v=1788978489"},{"product_id":"furry-rabbit-ear","title":"Furry Rabbit Ear","description":"\u003cp\u003eThe chew that small dogs lose their minds over, and big dogs inhale. Our \u003cstrong\u003eFurry Rabbit Ears\u003c\/strong\u003e are one of our best sellers: 100% rabbit ear, air-dried with the fur left on, and nothing else.\u003c\/p\u003e\n\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAround 11g an ear.\u003c\/strong\u003e As a natural product, sizes vary.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOne ingredient.\u003c\/strong\u003e Rabbit ear, fur and all. No additives, no preservatives.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh in protein.\u003c\/strong\u003e 46.8% protein and 21.5% fat.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFur on.\u003c\/strong\u003e Traditionally fed as a natural wormer, the fur adds roughage that supports healthy digestion. It is not a substitute for your vet's worming treatment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSingle protein.\u003c\/strong\u003e A popular alternative to beef, pork or chicken chews.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow odour.\u003c\/strong\u003e Easy to give indoors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor all sizes.\u003c\/strong\u003e A satisfying chew for small dogs and a quick crunch for big ones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWorth knowing\u003c\/h3\u003e\n\u003cp\u003eRabbit ears are on the richer side, so they are best as a treat rather than every day. Prefer them without the fluff? Try our \u003ca href=\"\/products\/hairless-rabbit-ear\"\u003eHairless Rabbit Ears\u003c\/a\u003e, or get a bit of both with the \u003ca href=\"\/products\/rabbit-medley\"\u003eRabbit Medley\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eSuitable for puppies from 12 weeks, with supervision.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003ePlease supervise your dog while they enjoy this treat, and make sure fresh water is always available. As a natural product, sizes may vary slightly.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eWondering about the fur, or how often to feed them? We've written a guide: \u003ca href=\"\/blogs\/guides\/rabbit-ears-for-dogs\"\u003eRabbit ears for dogs, furry vs hairless\u003c\/a\u003e\u003c\/p\u003e","brand":"Wag \u0026 Whistle","offers":[{"title":"Per Ear","offer_id":54782008656215,"sku":"WW-RAB-EARF-1","price":0.75,"currency_code":"GBP","in_stock":true},{"title":"15 for £10","offer_id":54782008688983,"sku":"WW-RAB-EARF-15","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/6628\/9751\/files\/ebea85e2-2cc79b_83c531921e3540ca8f859b6c86bf6902_mv2.jpg?v=1787766526"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/6628\/9751\/collections\/primal_desktop.jpg?v=1788265439","url":"https:\/\/wagandwhistle.co.uk\/collections\/primal.oembed","provider":"Wag \u0026 Whistle","version":"1.0","type":"link"}